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Who is Dog Mom Copywriter?

I need a dog copywriter | dogmomcopywriter.com. A pug lying down on a carpeted floor, looking relaxed with its head resting on its paws. The area is well-lit with sunlight.
I need a dog copywriter | dogmomcopywriter.com. Two dogs cuddling on a couch, one golden retriever and one Bernese mountain dog.
"Dog Mom Copywriter" text with a pen graphic and paw prints.

Great question! My name’s Allison Tunin. Born and raised in Indiana, I grew up surrounded by corn fields, cookouts, and man’s best friend. 🐕🐶🌽

As a dog mom of multiple breeds for over 20 years, I’m no stranger to the sleepless-puppy nights, wet-nose snuggles, potty-training victories, hair-matted couches, and heart-wrenching loss that come with the joys and sorrows of being a pup parent from beginning to end.

I have over four years of experience writing online copy. My specialty’s in the dog industry with a laser focus on nutrition, grooming, and training.

My goal with each partnership I take on, is to craft copy in your brand voice and tone to fetch and keep your ideal clients.

We’re a team; when you’re happy, we both win!

“Everyone thinks they have the best dog and none of them are wrong.”

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I have professional experience working as an online content coordinator and ghost writer. Over the years I have served in many positions requiring hands-on work in doggy daycare and boarding facilities, pet hospitals, pet retail stores, and even ringside at dog shows throughout the Midwest USA.

I have multiple certificates in academic education, dog grooming and training, as well as CEUs in SEO Copywriting, English, Proofreading & Copyediting, and Research, just to name a few. I am also a graduate of the AWAI Copywriter Method program.

But most importantly…I LOVE DOGS. And I know their parents.

My many years of experience in both online content creation and working with man’s best friend (and their parents) have enabled me to deliver high-quality copy that will connect with your reader on a professional AND personal, paws-on-the-ground level.

I need a dog copywriter | dogmomcopywriter.com. Person sitting on a bed with a laptop, wearing pink clothing, using the keyboard, and feet visible on the bed.

How am I qualified to write about dogs?

Here are a few of my credentials.

Stay tuned for more to come!

The AWAI Method promotional graphic for becoming a skilled copywriter.
Illustration for Barefoot Writer magazine, featuring two images: a person working at a desk with a computer and plants around, and another person lying on the floor with a laptop and a cat, beneath the text 'Freedom-Filled Living Through Well-Paid Writing'."
Certificate of course completion for Basic Research Skills, awarded to Allison Lawrence, achieving a final grade of 100%. Includes accreditation and CEUs, with date issued as February 18, 2023.
Certificate of completion for SEO Copywriting from Universal Class, awarded to Allison Lawrence, graded 99%, issued on August 21, 2023.
Certificate of course completion for Allison Lawrence in ABCs of English Grammar from Universal Class, dated January 2, 2023, with a final grade of 92%. Awarded 1.5 CEUs. IACET accredited.
Certificate of course completion for "Proofreading and Copyediting 101" from Universal Class, awarded to an individual with a final grade of 98%. Includes IACET accreditation seal and 1.1 CEUs credit. Issued on December 10, 2022.
Certificate of Course Completion from Universal Class for "Dog Training 101: A Guide for Beginners," awarded to Allison Lawrence with a 97% grade, providing 1.2 CEUs. Accredited by IACET.
I need a dog copywriter | dogmomcopywriter.com. Close-up of a dog's paw on top of two human hands in a gesture of unity outdoors.
I need a dog copywriter | dogmomcopywriter.com. Person in plaid jacket sitting on grass by a lake with a dog, surrounded by greenery.

How do I stand out from the pack?

I need a dog copywriter | dogmomcopywriter.com. Person petting a brown puppy under the chin outdoors with a blurred background.

In a word: Empathy.

My ability to connect with the reader comes from many years of experience as an active pet parent in the dog community. My unique approach champions your brand voice with a deeply woven understanding of “how dog people talk” to create copy that can resonate with your target audience for the best possible reach.

Simply put, I know your audience, because I AM your audience.

At the end of the day, you want copy that drives the reader to take action towards your brand. That’s where the paws meet the pavement…and where I come in :)

P.S. You can’t get that level of personalization from a big-wig writing agency.